19 Apr 2007
New Ice Cream Flavours From Green & Black's

Green & Black’s Organic

Keeping cool this summer is more appealing than ever with two new decadent organic ice creams from premium chocolate makers Green & Black�s. Famous for its best-selling organic chocolate bars, Green & Black�s uses the same fine ingredients in its ice cream to ensure the same top-quality taste comes through in every mouthful.

Prise open a tub of new Vanilla Ice Cream & Chocolate Sauce for a sumptuous scoop of creamy vanilla ice cream fused with thick, intense chocolate sauce. If you like Green & Black�s chocolate, you�ll love this combination - the chocolate sauce compliments the creamy vanilla, packing a real cocoa punch. �The difference is that we use cocoa mass, made from simply grinding our cocoa beans into a fine paste to give it that extra chocolate hit, rather than just using chocolate,� explains Micah Carr-Hill, the man responsible for the exquisite chocolate taste. He continues: �The chocolate intensity, for which Green & Black�s is famous, is balanced out by our creamy organic vanilla ice cream,� creating a luxurious treat to enjoy on its own, or to try with a traditional summer pudding.

Or, why not indulge yourself with Green & Black�s new White Chocolate & Raspberry Ice Cream? Sharp, fresh raspberries are crushed to create a delicate compote and swirled through smooth white chocolate ice cream made from fresh organic cream and Green & Black�s fragrant white chocolate, which you can taste in the distinctive flavour. Try it as an indulgent treat on a hot summer�s day, or serve it with warm berries for a simple but impressive pudding.

These decadent new ice creams join a fabulous range - chocoholics will love Green & Black�s traditional Chocolate Ice Cream, made from their trademark bittersweet dark chocolate. Rich and creamy Vanilla Ice Cream made with fresh organic cream from British farmers is also available, alongside luxuriously crunchy Vanilla, Caramel and Nut. Green & Black�s ice cream flavours are incredibly intense because less air is whipped into each tub, so there�s more flavour in every spoonful for you to enjoy. Less air also means the ice cream melts more slowly so the only downside is the �ten minutes of torture� you will need to wait to indulge after taking it out of the freezer!

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Notes to Editors: Green & Black�s organic ice cream is available in the following flavours and sizes:

New 500ml tubs White Chocolate & Raspberry Swirl Vanilla & Chocolate Sauce Available exclusively at Waitrose (rrp �3.79)

500ml Tubs Chocolate Vanilla Vanilla Caramel & Nut Chocolate & Orange Chocolate & Mint Chocolate & Ginger Available in Waitrose, Sainsbury�s and Tesco as well as Fresh & Wild, Planet Organic, and other selected fine food & organic stores nationwide (rrp �4.19)

100ml tubs Chocolate Vanilla Chocolate & Orange Dark Toffee Available in Waitrose and small independents nationwide (rrp �1.35)

Ice Cream Sticks Chocolate Ice Cream Stick Twin Pack Available in Waitrose, Sainsbury�s and Tesco (rrp single pack �1.49 and double pack �2.49)

Ice Cream Brick Vanilla Ice Cream Brick 650ml Available in Waitrose (rrp �4.49)

To find out more about the care we take with our products please visit www.greenandblacks.com

For further information and photography, please contact Clemmie Harvey: clementine.harvey@phippspr.co.uk Phipps PR 33 Long Acre, London, WC2E 9LA Tel: 020 7759 7400 Fax: 020 7759 7401 Email: greenandblacks@phippspr.co.uk

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