For a seductively simple, yet sumptuous dessert this Valentine�s Day, look no further then these luxurious fresh cream ices from Criterion, all of which have ingredients that are particularly suited to round off a romantic meal�

HAZELNUT AND CHOCOLATE TRUFFLE Hazelnuts and chocolate make a bewitching combination. Hazelnut pieces are lovingly enfolded in voluptuous chocolate and hazelnut truffle ice cream. Chocolate contains substances which trigger the release into the brain of mood enhancing chemicals � which may promote feelings of attraction, euphoria and excitement.

CONTINENTAL ROAST COFFEE Rich and intense, this ice cream melts ravishingly on the tongue, artfully delivering a kick of real, dark coffee. Coffee has long been used to refresh and revive. The caffeine it contains is a well-known stimulant. It has the effect of temporarily warding off drowsiness and restoring alertness.

VANILLA WITH POD Innocent yet enticing, this fresh cream dairy ice embraces specks of real vanilla. It conveys a luxuriously smooth yet icy wake-up call to the mouth. Claims have been made over the centuries that vanilla is an aphrodisiac. No-one knows for sure but the proof of the pudding is, they say, in the eating.

-ends-

Notes to editors:

About Criterion Ices; Criterion Ices makes exclusive fresh cream dairy ices in the traditional way at its Suffolk farm creamery. The family-run business uses fresh cream from local herds, British sugar and natural flavours of the highest integrity from specialist suppliers across the world. Criterion ices are available in 500 ml pots priced around �4.00 from selected farm shops, delicatessens and independent food retailers of quality � the company chooses not to supply supermarkets. For stockists see www.criterion-ices.co.uk and click on �Store Locator�.

For further information contact Katherine Selby Tel:020 8657 4422 Email:Katherine@prworkshop.co.uk