01 Dec 2022
Lotus Bakeries Partners With Patisserie Valerie

Patisserie Valerie

Lotus Bakeries and one of the UK's most loved bakeries, Patisserie Valerie, have announced an exciting new product which will be available in all 29 UK stores. The ultimate Lotus Biscoff Slice is the result of many months of planning and tasting and is perfect for all Biscoff lovers. The best news of all is that it's suitable for vegans and vegetarians!

The Lotus Biscoff slice comprises of two layers of plain sponge, generously filled with a Lotus Biscoff crumb cream, a layer of Lotus Biscoff spread, and a hand piped Lotus Biscoff cream rosette, before being topped off with a Lotus Biscoff Biscuit.

 

Frances Booth, Category Development and Marketing Manager at Lotus Bakeries is delighted to be partnering with Patisserie Valerie:

“We love nothing more than working with new partners to bring our customers exciting new creations that provide a whole new Lotus Biscoff taste experience out of home. We know that combining the on-trend and much-loved flavour of Lotus Biscoff with the skills and passion of the Patisserie Valerie bakers is a winning combination. We can't wait for our customers to taste this delicious collaboration!”

 

This is yet another high-profile collaboration between Lotus Bakeries and a leading UK high street brand, all of which can be identified through the 'Created with Lotus Biscoff' logo.  This stamp of approval from Lotus Bakeries identifies that the product has a strong and recognisable Lotus Biscoff flavour, and has been fully tested by Lotus Biscoff themselves.

 

The Lotus Biscoff Slice is priced at £5.55 (eat in) and £4.85 (take-away).

 

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Notes to Editors

About Lotus Bakeries:

Lotus Bakeries is a Belgian bakery founded in 1932 with its headquarters in Lembeke and is branded as Lotus Biscoff in the United States and the United Kingdom. The iconic 'little red biscuit' and coffee have complementary profiles and as such Lotus Biscoff has become the biscuit to be served with coffee in restaurants and cafes throughout Europe. As the popularity of Lotus Biscoff continued to grow, further products have been launched in the UK, including the first biscuit spread and the highly anticipated ice cream. Due to its versatility and unique flavour, Lotus Biscoff has been recognised by home bakers and chefs alike.

 

About Patisserie Valerie

 

One of Britain's best loved bakeries, Patisserie Valerie was founded in 1926 and comprises of 29 restaurants across the UK. Serving signature cakes, pastries, gateaux, afternoon teas, fresh artisan sandwiches, wraps, bagels and hot drinks, all products are lovingly handmade by a highly skilled bakery team using traditional baking methods and fresh, quality ingredients. Patisserie Valerie also offers a selection of their famous cakes and gateaux for nationwide delivery. With over 90 years of experience, Patisserie Valerie was founded by Theophile Vermeirsch who was born in Antwerp in 1898. He came to London with his family as refugees from Belgium in WWI, where he worked as a pastry chef. In 1926, he opened the first Patisserie Valerie on the corner of Dean Street and Old Compton Street in Soho.  https://www.patisserie-valerie.co.uk

 

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