01 May 2006
Leading Australian family owned wine company, Brown Brothers Milawa Vineyard has launched its most enterprising promotion ever offering customers the chance to win wine for life by hunting down golden corks randomly placed in five of their bestselling wines.
Wine lovers who have the stroke of good fortune to find the five golden corks will each receive a six bottle case of wine every month for 25 years. In their quest for gold, keen speculators should try the luck of the draw with Moscato, Pinot Grigio, Tarrango, Dolcetto & Syrah, Everton Red, Everton White, Crouchen Riesling and Spaltlese Lexia.
Like the goldminers who travelled through Milawa to the goldfields of nearby Beechworth and the Ovens Valley in the 19th century, modern gold prospectors can enjoy the fruits of North Eastern Victoria by sampling this array of Brown Brothers wines as they set out exploring for the golden corks.
Foresight and the willingness to experiment with new grape varieties has established the Milawa based company as a recognised and respected pioneer in the local and international wine industry with 52 different varieties of wine styles produced each year across a diverse range of vineyards.
According to Brown Brothers Chief Executive Officer, �This is the biggest promotion the company has ever undertaken and we believe this is the first promotion like this in the industry, so it is a perfect fit with our commitment to innovation in wine making and marketing. �
�Find the Golden Cork and Win Wine for Life� commenced April 1, 2006 and runs until June 30, 2006. As well as the five major prizes, 500 packs of Brown Brothers wines will be in the draw. To win these, customers need to collect the barcodes and second chance corks or screw caps of two different participating Brown Brothers wines and call 1900 956 125 to enter.
For media enquiries please contact: Brett Galvin Stellar* Concepts Australia Phone: 02 9281 8000 Email: brett@stellar.net.au