11 Dec 2014
Thursday 19 to Sunday 22 February 2015
Now in its third year and again set for a sell-out weekend, the 2015 Craft Beer Rising festival in London is ready to shake everyone out of their winter blues. Craft beer, quality street food and music come together for this unmissable weekender at the atmospheric Old Truman Brewery in East London. Expect 70 breweries bringing some 450 beers, wholesome street food, and music headliners all under one roof [Previous years include Mr Scruff and Norman Jay MBE]. Tickets are on sale now and include £5 worth of beer tokens and a festival glass. This big brother of craft beer festivals is the action packed highlight of the new London Beer Week, when every reputable beer adventurer will be heading to town. www.craftbeerrising.co.uk.
Be sure to get your hands on Craft Beer Rising tickets early; every year has been a whirlwind sell-out. The 2015 festival hosts an extra session, more breweries and beers, and still retains that convivial party mood in an attractively styled-up, vibrant urban space. There are tastings and beers to drink in or take home from breweries that reflect diverse, established and experimental brewing. Already, these include Beavertown, Fourpure, Adnams, Purity, Duvel and some new surprises from distant shores.
Fill up on hearty cook-ups, British charcuterie, classic comfort food, fish dinners, inventive vegetarian eats, and ribs and burgers by street food champions Burger Bear, Fleischmob, and more. Entertaining beer talks, experimentation, beer banter and debates by leading experts will keep you thinking whilst drinking. If you are after Christmas gift ideas, buy a Craft Beer Rising ticket and receive a free Craft Beer Rising magazine. It will give plenty of insider tips about choice beers, the most happening bars and pubs and beery treats to keep you busy until the big festival.
Craft Beer Rising co-founder Daniel Rowntree adds, “With two Craft Beer Rising London festivals, and a Glasgow festival successfully completed, we're now dreaming up new adventures for our many returning visitors in 2015. If you want to see why craft beer is sweeping the nation, the festival will immerse you right in. This expertly organized, comfortable event will let you enjoy the beers, the food, the music and new friends to the full. Taking care of the whole experience is what we do best. A quarter of all British adults – that's 13 million - have drunk craft beer in the UK in a recent six months, and with more and more female drinkers, there is great demand for a well curated event, where brewers and experts are on hand to enhance the experience. Imagine, 187 new breweries opened in 2013. Here is where you can keep up with all the innovation”. [Sources: Mintel, CAMRA Good Beer Guide.]
Craft Beer Rising 2015 takes place over five sessions
[plus a trade & media session: Thursday 19 February 2015: Trade entry is noon to 5pm; Please sign up http://www.craftbeerrising.co.uk/#trade Website registration is live from mid January 2015. Media entry is 2pm to 5pm. RSVP sulinong@slo-london.co.uk]
Thursday 19 February 6pm to 11pm
Friday 20 February 6pm to midnight
Saturday 21 February 11am to 5pm
Saturday 21 February 6pm to midnight
Sunday 22 February 11am to 5pm
Tickets from £17 (Thurs, Sun) £20 (Fri, Sat) include £5 of beer tokens and a Craft Beer Rising glass.
Evenings - Over 18s only. Adults are welcome to bring minors on Sunday.
At Old Truman Brewery, 91 Brick Lane, London E1 6QL.
Tube: Aldgate East or Liverpool Street Overground: Shoreditch High Street Train: Liverpool Street
Twitter: @CraftBeerRiseUK
Facebook: CraftBeerRising
Notes to editors: Breweries and quality food vendors wishing to be involved and meet 5,000 drinkers and 1,000 trade & media should contact: Simon Dehany, Festival Manager, simon@craftbeerrising.co.uk.
Craft Beer Rising has been created by Daniel Rowntree and Chris Bayliss, who run marketing agency Elastic, partnering with leading beer and music experts. Daniel also owns The Old Nun's Head pub in south east London.
Invitation to media & writers:
Save the date Thursday 19 February 2015, 2pm to 5pm for the big preview. All the happenings will be announced in January.
For press information, photography, interviews, Media guest list for Thursday 19 February afternoon, please contact:
Su-Lin Ong, PR
020 8747 4843
07973 519176
