Whether you're rushing to eat before the school run, looking for the perfect filling breakfast to enjoy before a workout or need a quick 'al desko' option, The Great British Porridge Co. is the perfect choice to power up your day. 100% natural, vegan, dairy and gluten free, with no added sugar, these instant porridges are both deliciously convenient and good for you too – perfect for the busy, modern consumer who is health-conscious but time-poor.

Oats are one of the best choices at breakfast time: high in vitamin B1, magnesium, iron, fibre, manganese, potassium, zinc, copper and a wealth of other vitally important vitamins and minerals; they truly are nutritional powerhouses that will fill you up with slow releasing energy.

But it's not just the British wholegrain oats in The Great British Porridge Co.'s naturally-delicious breakfasts that will keep you nourished and ready to face the day ahead. They are also crammed with the best, ethically-sourced fruit, nuts and seeds, coming in three tasty flavours: Goji Berry & Pumpkin Seed, Blueberry & Banana and Strawberry & Peanut Butter.

So kick-start your mornings by whipping up a hot and wholesome natural breakfast that will keep you full up 'til lunch. Just add boiling water and it's ready in 60 seconds!

Available in Harvey Nichols, Selfridges, selected retailers nationwide, as well as online at Yumbles and www.thegreatbritishporridgeco.co.uk. All Great British Porridge Co. products are suitable for vegans and those following a dairy or gluten free diet. They contain no artificial colours, flavours or preservatives. RRP £4.99 per 400g.

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For more information, images or samples visit contact Nikki Whiteford on 07733 261843 or email nikki@nicolawhitefordpr.com