30 Nov 2006
This Christmas McCoy�s is giving traditional turkey a run for its money. In fact, the new Mexican Chicken with Lime & Tequila Salsa Ridged Tortilla is the only thing worth unwrapping all Christmas!
This new flavoured snack is made from finest corn tortilla and has a unique ridged texture, which delivers extra crunch. The new flavour injects some festive spirit into the already tantalising line up of Nacho Cheese & Sour Cream, Hickory Smoked Ribs, Sizzling Steak & Onion Fajita or Red Chilli & Lime.
Bursting with real food flavours and quality ingredients, Mexican Chicken with Lime & Tequila Salsa offers a mouth-watering alternative to traditional British fare. With added zing and zest McCoy�s limited edition Ridged Tortillas are guaranteed to give you a slammin� Christmas!
Mexican Chicken with Lime & Tequila Salsa Tortillas are available from October until the end of the year in 175g sharing bags, RRP �1.35. All other McCoy�s Specials Tortilla crisps are available in 175g sharing bags, RRP �1.35. Additionally Nacho Cheese & Sour Cream, Hickory Smoked Ribs and Red Chilli & Lime are available to buy in smaller 40g handypacks, RRP 38p per bag.
Notes to Editors:
- UB is the leading manufacturer and marketer of biscuits in the U.K., joint number one in the Netherlands and the second largest in France and Belgium.
- In the U.K., UB is the leading manufacturer and marketer of packaged nuts and the second largest manufacturer and marketer of savoury snacks and crisps. In Ireland, UB is number two in biscuits and number three in snacks.
- UB manufactures and markets a wide range of products in the U.K. and continental Western Europe that are household names in their respective markets. Branded products account for almost 90% of sales in 2006.
- Among UB�s popular brand names are McVitie�s, Penguin, go ahead!, McVitie�s Jaffa Cakes, Jacob�s, Jacob�s Cream Crackers, Twiglets, Hula Hoops, Skips, Mini Cheddars, McCoy�s, Phileas Fogg and KP Nuts in the U.K. and BN, Delacre, Verkade and Sultana in Continental Europe.
- McVitie�s is among the best known brands in the U.K. McVitie�s biscuits were purchased by over 85% of UK households in 2005.
- UB owns and operates 15 manufacturing facilities of which 11 are in the U.K.
- UB employs over 9,000 people of whom over 7,500 work in the U.K.
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For further information, contact: Tara Collis at Cake Tel: 020 7307 3148 Email: Tara@cakegroup.com
Ellie Farrell at Cake Tel: 020 7307 3171 Email: Eleanor@cakegroup.com