24 Oct 2025
FOR IMMEDIATE RELEASE CHRISTMAS 2025:
The composer Béla Bartók incorporated Fibonacci proportions into music. The Danish poet Inger Christensen used a Fibonacci structure for the great poem Alphabet, the sequence is repeated throughout nature in flowers, plants, seeds. So, thought Cornish chemist turned master distiller John Hall, why not apply the golden ratio to gin? Aureus Vita is a Fibonacci Dry Gin, crafted using the first-of-its-kind Fibonacci-Hall Distillation Method. Inspired by the Golden Ratio (1:1.618), this innovative process reimagines and reinvents traditional gin-making, delivering mathematical taste perfection.
The resulting liquid - created after years of meticulous experimentation - is gin reinvented through chemistry and the sequential beauty in nature. This extraordinary spirit - more viscous than your usual white spirit, and richer and deeper in aroma and flavour - represents the perfect harmony of science, craftsmanship, and the patterns found in the natural world. The process of making Aureus Vita results in a longer, clearer series of ten pronounced flavour notes in a precise sequence, unlike the two or three you'd pick up on in a standard gin.
Gin is, at its core, a balance of alcohol, water, and botanical oils. Every step involves critical decisions about ratios - alcohol to water, mass to liquid, juniper to each individual botanical.
Aureus Vita represents an evolution of the classic London Dry style and a wholly new product, born of an obsession with achieving perfect balance. The two signature botanicals - juniper and zingy baobab pulp - are harvested in November. Unlike most gin botanicals, which may sit in storehouses for months or years, Hall uses these key notes within three months of harvesting, ensuring they are at their brightest. Distilled each autumn, its bold intensity shines in a martini, sipped neat or simply served in a classic G&T.
John Hall, master distiller at Aureus Vita says,
“Aureus Vita has been created to challenge. I wanted to give people something they could enjoy, yet push boundaries at the same time. Something new. Something that defies everything you thought that gin could be.”
Aureus Vita | available on shelf at Fortnum & Mason | 61.8% ABV | 70cl | RRP £169
https://www.fortnumandmason.com/aureus-vita-gin-70cl
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Suggested serves
Rivers of Gold
This recipe seems simple in terms of ingredients. The art is in how it all comes together in the perfect combination of flavours, measures, and temperatures, to create something greater.This Wet Martini embodies the Golden Ratio (1:1.618) as a whole, to deliver a perfect mathematically balanced serve. This serve requires absolute precision (more so than just following the Fibonacci Sequence). This is a challenging recipe to measure unless you are prepared. But it results in the most harmonious Aureus Vita Wet Martini.
1.618 parts (56.5ml) Frozen Aureus Vita
1 part (35 ml) Dry Vermouth (chilled)
1-2 drops Citrus Bitters
Stir over ice for 12 seconds, strain into a chilled. Nick & Nora glass and garnish with lemon spiral.
The Golden Martini
This Martini uses both φ and the Fibonacci Sequence. It builds upon the status quo of the modern Martini trolleys in London, and takes them to new heights.
1 part (60ml) frozen Aureus Vita
Blended and infused Vermouth (to drinker's preference)
Wet the ice with the required amount of chilled Vermouth and strain. Add the frozen Aureus Vita and stir for 16 seconds and fine strain into a Nick & Nora glass. Garnish with a spiral of citrus fruit.
The AV Martini
This no add Martini is bone dry. Aureus Vita has so much flavour, it can be enjoyed without the addition of anything.
1 part (75ml) frozen Aureus Vita
Stir over ice for 25 seconds for extra dilution within the drink, then strain into a frozen Nick & Nora glass. Garnish if you must, but avoid anything that will overpower the symphony of the Aureus Vita flavour journey. E.g. Dehydrated citrus peel is preferable to fresh
AV & Tonic
A sip & savour G&T that breaks the status quo as it is made to be enjoyed slowly. This is a deliberately strong, punchy drink that delivers the full impact of the gin. It emphasises the sensory experience and flavour journey of Aureus Vita. In many standard London Dry Gin & Tonic serves, the finish quickly dissipates and turns metallic tasting. Here, the flavour sits in the mouth and stays fresh, with notes of blackcurrant leaf and liquorice. Add ice to a highball, then the tonic, and the gin must come last to truly appreciate the flavour.
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Media enquiries to Jo | joanne@joannebaird.com | +447814 267 444
About Aureus Vita, master distiller John Hall, and the Fibonacci-Hall Method
Aureus Vita is built on the belief that balance is the key to excellence. Using the Fibonacci-Hall Method, master distiller John Hall applies the golden ratio (1.618) to every stage of production- from botanical ratios to still design - creating a gin that embodies harmony in its purest form.
Hall, a chemist-turned-master distiller and founder of Trevethan Distillery, developed a revolutionary distillation method that blends scientific precision with intuition. The result is a spirit that redefines gin, earning multiple awards including Gold at the IWSC and recognition as UK Gin Distillery of the Year.
Distilled once a year to reflect the natural rhythm of harvest, Aureus Vita celebrates the uniqueness of each season. From its phi-inspired bottle to its carefully balanced botanicals, every drop is a testament to flavor, creativity, and equilibrium.
Aureus Vita is a Fibonacci Dry Gin, produced using the only Fibonacci-Hall still in existence - a patent-pending prototype designed and manufactured in Cornwall. Its name, Latin for 'Golden Way of Life,'reflects a pursuit of perfection guided by nature's timeless ratios.