One Water estimates that they'll be able to fund the provision of clean, safe water to around 6,500 people in sub-Saharan Africa due to new listings with Sainsbury's in June and Ocado going live this month. Transforming the lives of around 25 communities, a donation from each sale will go to The One Foundation, to fund clean water projects where it's needed most - ranging from hand-pump programmes in rural areas of Malawi to large scale piped water systems serving whole communities.

One Water will be listed in the Sainsbury's Meal Deal across 789 Local stores and listed with Ocado in larger case formats for home use and out and about aimed at festival go-ers, campers, and for the school holiday season. 

In 2024 One Water announced that, together with The One Foundation, it had hit the milestone of £30 million raised since 2004, helping 5 million people gain access to safe, clean water. Sainsbury's and Ocado join a roster of current retail partners such as Co-Op, Holland & Barrett, Starbucks and World Duty Free, . One Water was a founding UK B Corp, is carbon neutral and all bottles are made from 100% recycled plastic.

One Water Founder Duncan Goose says,

“Having set out to change just one life, to have changed 5 million is an incredible milestone and one that would not have been possible had it not been for all of our incredible partners. We're delighted that Sainsbury's and Ocado have joined us on our mission. We're having more and more conversations with the bigger retailers now who  are recognising that consumers want to shop brands with purpose. There are 703 million people globally who lack access to safe, clean drinking water, including a shocking 115 million who still collect untreated surface water from lakes, ponds, rivers, and streams. Partnerships such as this are life-changing for communities around the world. Thank you Ocado and Sainsbury's for choosing One and for those shoppers that want to do good when they shop.”

Duncan Goose is currently touring World Duty Free sites across the UK to promote a sales incentive for all staff. The top-sellers will earn a place on a trip to Malawi at the end of the year to see first-hand the impact of donations made through One Water sales.

Please contact joanne@joannebaird.com || 07814 267 444 for more information and interview time with Duncan Goose. 

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About One Water

In 2024 ethical hydration brand, One Water, celebrated raising £30 million in partnership with The One Foundation. The multi-million pound fundraising milestone, achieved through sales of bottled water, corporate partnerships and donations, has helped to change the lives of over 5 million people around the world, bringing access to safe, clean drinking water for rural and urban communities and responding to humanitarian emergencies. One Water is carbon neutral, a signatory to the UN Global Compact and a founding UK B Corp. The range includes water in 100% recycled PET plastic bottles, cans made from 51% recycled aluminium, Tetra Pak with sugar cane caps, glass bottles made from 50% recycled glass and a pre-filled and refillable aluminium bottle made from 100% recycled aluminium: each variant with its own role to play in the category.

About Duncan Goose 

Duncan Goose is the Founder of ethical hydration brand One Water and The One Foundation. The 'lightbulb' moment that inspired Duncan involved a round the world trip on a motorcycle, meaning he was present at a disaster zone in Honduras. He returned to the UK and saw a photograph of a girl in Kibera in the newspaper, which was the inspiration for setting up One. Duncan is asked to speak at events and various benefits on the bottled water industry, deposit return schemes, sustainable packaging, ESG, CSR, Climate Change, Ethical Business and Sanitation and Clean Water Projects. 

See here for the story: https://onewater.org.uk/blog/kiberagirl