Hayley joins the ThinK Wine team from established north west alcoholic drinks wholesaler Hops & Barley, where she held the position of Head of Sales for almost four years, before leaving to start a family. 

 

With over 20 years in the hotel and hospitality sector, predominantly working in F&B  sales and spa, golf and leisure hotels, Hayley aims to leverage her extensive contacts within the industry to spread the word about the unique features of the ThinK Wine brand. She is tasked with driving forward an ambitious sales strategy that will exponentially grow the trade side of the business over the next five years.

 

Speaking of the latest appointment to her growing team, ThinK Wine founder, Kath Jones, said:

 

“We're very proud to welcome Hayley to the team.

 

“We have big plans to grow the trade side of our business, which has not been without challenges, especially for me as a female trying break through with a new brand in a predominately male industry. What spurs me on is that not only do I truly believe in our product and that palatable low calorie, low sugar options should be widely available on drinks menus, but once people try ThinK Wine, they are always won over by the taste and quality.

 

“Hayley has a real wealth of experience and is very well connected in the industry. Since trying our product, she has been one of our biggest cheerleaders, so we're excited to welcome her on board in an official capacity to help us really make our mark in the F&B market with hotel and hospitality venues across the UK.”

 

Talking of why she chose to join the ThinK Wine team, Hayley added:

 

 “After years of drinking a glass of wine pretty much every evening after work, when I had my daughter, I suddenly found that I could not stand the smell or taste of alcohol! That is until the day I drank a glass of ThinKProsecco.  

 

“I was blown away that a wine which tasted so good, could be low in sugar, sulphites and calories. It all sounds too good to be true but on this occasion, it isn't. A true sales person can sell anything, but it is so much easier and more enjoyable when you actually love and believe in the products.”

 

She continued: “The Prosecco and sparkling wine market is swamped with offerings that, let's face it, do not taste great. I have avoided anything sparkling for years now, as Proseccos were no good and Champagne would give me headaches. I don't have either problem with ThinK Wine.

 

“Having run four star and five star spa venues, I know there is a strong market for healthier, low calorie wines and a growing market for the vegan and organic offerings. I view this role as being more about educating the venues and outlets on what their customers value, rather than doing a hard sell. 

 

“There is a wide range of medical research which suggests the high levels of sulphites and preservatives in wine are to blame for, some of, the associated headaches. ThinK Wine products simply don't have that effect. So, if you are relaxing with friends at a spa or you are sat in an airport lounge having a drink before boarding a long flight, ThinK really should be the obvious choice so you can enjoy yourself without the negative side effects.” 

 

ThinK Wine is an award-winning brand of Prosecco and sparkling rosé that offers consumers a healthier alternative to full sugar competitors, without compromising on taste or losing percentage volume. 

 

ThinK Wine has just 75 calories and 0g carbs, 0g fat, with 0.58g of residual sugar per 125ml (this is legally classed as zero sugar by UK standards), while still retaining an ABV of 11%. The product contains no artificial sweeteners or ingredients. 

  

ThinK Wine has a fresh and revitalising finish, despite the health-conscious benefits.  All of the brand's wines are 100% vegan/organic and are low in sulphites. The brand currently has two main product lines, with more product development in the pipeline for 2024. 

 

ThinK Prosecco – Organic Vegan Sparkling Wine 

 

ThinK Prosecco is a vegan and organic sparkling wine with both reduced sugar and calories.  

 

It is made from the finest Glera grapes from the heart of Treviso, north-east Italy for a Prosecco that is fresh, satisfying and luxurious. Its appearance is fine and persistent perlage, straw yellow colour. On the nose its intense bouquet with light notes of green apple and citrus. The taste is fresh, aromatic and elegant, with light notes of bread crust and green apple. 

 

ThinK Prosecco is a delicious complement to fried fish, tempura vegetables, tofu and fine meat. 

 

ThinK Pink – Organic Vegan Sparkling Rosé 

 

ThinK Pink is a Pinot Grigio sparkling rosé. It is a vegan and organic sparkling wine with both reduced sugar and calories. ThinK Pink is made from the finest Pinot Grigio grapes from the heart of Treviso, north-east Italy. Its appearance is fine and persistent perlage with a light pink colour.  

 

On the nose its refined bouquet is characterised by delicate hints of strawberry, gooseberries and pink grapefruit. The palate is fresh and delicate with a soft mousse. 

 

ThinK Prosecco pairs nicely with fish, vegetable and tofu dishes with light sauces.

 

For trade sales enquiries visit: https://www.thinkwinegroup.co.uk/pages/contact-us  

 

Ends. 

 

Notes to editors 

 

Think Wine is a vegan, organic low-sugar, low-carb brand of prosecco and Pinot Grigio sparkling rose founded by wine entrepreneur Kath Jones. During her own personal battle with sugar, Kath realised there were no other palatable bubbly alternatives with reduced calories and reduced sugar on the market, that crucially didn't compromise on taste. And so, she set to work on creating one for herself.  

 

Quality and taste are everything at ThinK Wine, the company uses only the highest quality Glera grapes from the Treviso region of Italy. Think Wine has the perfect blend of flavours to create palatable wines with a fresh and revitalising finish, despite all of the health-conscious benefits.