Who doesn't enjoy munching on a packet of flavoursome crisps?  Not surprisingly, it's the UK's favourite snack and planted-based, Source of the Earth has launched a lentil crisp that offers guilt-free, lip-smacking snacking. 

Available from today in Whole Foods and Selfridges, Source of the Earth has launched three, plastic-free packets of crisps that will blow your mind and tastebuds.  Wrapped in brightly coloured bags, each packet is fully compostable at home and providing you eat all the crisps (we're pretty sure you will!), the lentil-crisps will leave no trace on the planet.  None, Zero, Zilch… 

BIG on taste, small on calories - just 96 per bag the Souce of the Earth line-up has three flavours that have all been approved by The Vegan Society.  

• Coconut Curry, rrp £1.29
   A spicy seasoning of curry powder, turmeric, fenugreek seed, and cumin with a twist of salt and ground black pepper.
• Smoked Paprika & Chilli, rrp £1.29
   A sprinkling of smoked paprika, tomato and garlic complement a pinch of chilli to offer a slightly spicy crunch.
• Sour Cream & Chive, rrp £1.29  
   A modern-day classic, parsley, garlic and chive are blended together to create a timeless flavour. 

The lentil-crisps are also gluten-free and contain no added sugar.   

Phil Lambe, Source of the Earth creator said, “With the launch of Source of the Earth we hope to start a movement of 'better for you, better for the planet'. We have created a snack that tastes delicious without making any compromises on the planet!  Source of the Earth is vegan-friendly, gluten-free, has no added sugar and is packaged in plastic-free packets.  It's no longer good enough to create flavoursome, healthy snacks – we've got to start looking after the environment too”.

The environmentally friendly crisps have been approved by the Vegan Society and the packets have been approved and certified by A Plastic Planet.

-ends-

For further information, samples, images and interviews/quotes from the founders please contact:

Zoe Hallam | zoe@neoncherry.co.uk 

Natasha Cox | natasha@neoncherry.co.uk

Tel: 07947 931097

Notes to Editors:

1. www.sourceoftheearth.co.uk | Instagram:  @sourceoftheearth
2. Available at Whole Foods and Selfridges 
3. Source of the Earth has been developed by crisp connoisseurs and founders of Brown Bag Crisps, Phil & Viv Lambe. 
4. The Source of the Earth bags are paper on the outside and plant-based material on the inside. The paper is made from FSC, PEFC accredited pulp – for every tree felled at least one more tree is grown.   The inner plant-based film is made from sustainably grown eucalyptus trees from managed plantations. 
5. Stockists and sales enquiries:  01932 219199 
   
   Flavour Ingredients 
   
   Coconut Curry Lentil, chickpea and potato air-popped snack with a coconut curry flavoured seasoning. Lentil (33%), chickpea, potato, seasoning (10%) (rice flour, curry powder (rice flour, ground coriander, ground turmeric, ground fenugreek seed, ground cumin, salt, ground black pepper, ground ginger, garlic powder, green cardamom, natural flavouring, turmeric extract), onion, tapioca starch, salt, garlic, natural flavouring, cumin, ginger, yeast extract, acidity regulator: citric acid, cumin extract, fennel seeds), stabiliser: potassium chloride (E508), firming agent: calcium carbonate (E170), rapeseed oil, salt. Gluten-free. Suitable for vegans
   
   Smoked Paprika and Chilli Lentil chickpea and potato air-popped snack with smoked paprika and chilli flavoured seasoning. Lentil (33%), chickpea, potato, seasoning (10%) (rice flour, smoked paprika, tomato, garlic, salt, onion, yeast extract, white pepper, natural flavouring, chilli, paprika extract), stabiliser: potassium chloride (E508), firming agent: calcium carbonate (E170),  rapeseed oil, salt. Gluten-free. Suitable for vegans
   
   Sour Cream and Chive Lentil, chickpea and potato air-popped snack with sour cream and chive flavoured seasoning. Lentil (33%), chickpea, potato, seasoning (10%) (rice flour, tapioca starch, onion, garlic, salt, yeast extract, natural flavouring, acidity regulator: citric acid, parsley, natural chive flavouring), stabiliser: potassium chloride (E508), firming agent: calcium carbonate (E170), rapeseed oil, salt. Gluten-free. Suitable for vegans.