​Flower Burger opens second vegan location in the UK bringing its iconic natural plant-based rainbow burgers to Brighton  

The new restaurant is just around the corner from the famous Lanes of Brighton on 62 North Street, and just as instagrammable as their rainbow burgers, offering guests a playful space of extreme colour filled with kaleidoscopic graphics mixed with a touch of flower power, and some iconic Hippie quotes drawn from the ever-raging Beetle's music. All further augmented by the brand's flower power and conscious attitude. 

Flower Burger offers a 100% natural, plant-based fast-food enthusiasts a choice of vibrant colourful vegan burgers as well as sides and desserts that are all 100% vegan and made with natural ingredients. With a massive fan following, their restaurants are present across 20 international outlets, including Amsterdam, London, Los Angeles, Marseille, and Milan. 

Underlining the growing popularity of the plant-based brand in the UK, and the global mission to encourage people to eat a Climatarian Diet, the growth of Flower Burger has come just at the right time. 

Everything You See is Natural 

Offering a rainbow in every plate, the buns range from turmeric's vivid yellow to the violet tones of cherry and the purple of black carrot extract. In honour of the first UK site, Flower Burger has created the Jungle Burger: served in a green bun made with turmeric and spirulina, a red bean and oat patty, lettuce, tomatoes, oven-baked courgettes, flower cheddar, paired perfectly with a “wild” smoky BBQ sauce. Their range of burger offers also includes the Cherry Bomb, featuring a lentil and basmati rice patty in a pink bun with beetroot, and the signature Flower Burger, with seitan and red kidney bean patty, served in a purple bun. All the eye-pleasing burgers are paired with a selection of sides including Potato Wedges, Edamame, and Patatas Buenas (our version of the Patatas Bravas). 

To complete the experience most sweetly, the menu features a line of vegan desserts, including the Tiramisun, a creamy dessert of espresso-soaked ladyfingers, and the Coco-nuts, a tasty parfait with vanilla and coconut pulp on a base of cocoa roasted hazelnuts, in addition to the globally appreciated, signature Chocolate Salami made with dark chocolate, soy milk, and whole wheat biscuits with oat flakes. The flower Burger buns and patties are produced in-house from fresh vegetables, cereals, legumes and without the use of any chemical additives to ensure an all-natural experience. 

Our Brand is about Love 

Matteo Toto, Founder & CEO, Flower Burger, commented: “We love that the Brightonians prioritise all the same values that we do, from inclusivity to sustainability. From day one, it has been our mission to create an inviting international brand that motivates customers to eat plant-based. We want people to relax and have fun in our restaurant, offering great-tasting and unique products that we produce ourselves.” 

Growing Together 

Flower Burger has partnered with Gerry's Group for the UK expansion, whose wealth of experience as a franchisee of Costa Coffee, IHOP, and deep understanding of the F&B sector, will help grow the Flower Burger brand in the UK. 

Trilok Seebundhun, COO, Gerry's Group UK, said: “We are pleased to take Flower Burger from London to Brighton, the city known for vegan food and passionate for the Hippie culture. We look forward to introducing the iconic Rainbow Burgers to Brighton this November” 

Flower Burger Brighton will open their doors this November.   

-Ends- 

Notes to editors:  

Address: 62 North Street, Brighton BN1 1RH 

Website: https://www.flowerburger.co.uk 

Social Media: @flower_burger_uk 

@flower_burger  

Find High Res Images HERE

London location: 43 Charlotte Street, Fitzrovia, London, W1T 1RS 

About Flower Burger 

Founded in 2015 in Milan by Matteo Toto, Flower Burger is an innovative fast food concept serving colourful vegan burgers in its 20 outlets in Italy, France, USA, UK and Netherlands. All burgers are produced from raw ingredients and without the use of additives in their central production facility and they are based in-store order.  

About Gerry's Group 

Gerry's Group is a multinational company operating 57 Costa Coffee Stores in many locations in the UK, visa services in over 18 countries, IHOP restaurants newly open in Pakistan. Gerry's Group has been in business for over 50 years and is the leading aviation-based company in Pakistan, managing the entire FedEx network since 1989, information technology, partnered with dnata, and offering many other services.