With Easter just around the corner, supermarket Aldi has got you covered for premium eggs with a not-so-premium price tag. Indulge in everything from weird and wonderful chocolate creations to luxurious and larger than life artisan eggs, and all at Aldi's everyday amazing prices.

Aldi's showstopper Moser Roth Giant Ostrich Egg (£14.99) is an egg-ceptional Easter treat of epic proportions - an 800g giant white chocolate egg with caramel flavouring. Share with friends or dare to tackle on your own over the long weekend – this egg is the ultimate Easter indulgence. In store from 15th March.

Also set to take centre stage this Easter is Aldi's spectacular Specially Selected Exquisite Butterfly "Flutter & Bloom" Egg (£14.99). Made with Fairtrade cocoa, the smooth Milk Chocolate Egg is hand decorated with 3D butterflies and flowers, and nested within the shell is a scrumptiously sweet, gold lustre Belgian blonde chocolate egg. Grab it while you can - available in stores from 15th March.

Striking and eggs-quisite, the Moser Roth Giant Dragon Egg (£14.99, 800g) is perfect for any shell-ebration. Delicately moulded in the shape of a dragon's egg and hand finished with a decorative ombre effect of bright russet to deep copper, and with a rich lustre finish, this larger-than-life milk chocolate egg is a guaranteed winner. On sale 15th March.

The Moser Roth “Joys of Spring” Garden Egg (£7.99, 250g) is elegantly embellished with milk chocolate and hand decorated with ladybirds and botanical decorations - a springtime spectacle, so pretty you won't want to break into it. On sale 9th February.

Brand new for 2020 are the Moser Roth artisan, alcohol infused Easter eggs, with a Gin White Chocolate Egg and a Prosecco & Raspberry Milk Chocolate Egg (£4.99) to choose from.  On sale from 9th February, get into the spirit of Easter with Aldi's Gin White Chocolate Egg - this hollow white egg is infused with gin and juniper and hand decorated with edible lustre - let celebrations be-gin! Meanwhile the Prosecco & Raspberry Milk Chocolate Egg presents a match made in fizz heaven with a classic prosecco and raspberry pairing.  Who says Easter is just for kids?

ENDS

For more information, contact the Aldi Consumer Press Office on:

T: +44 207 693 6995 or E: aldi@welcometofrank.com

Notes to editors:

Aldi is Britain's fifth largest supermarket with over 874 stores and 33,000 employees. 

The company has more than doubled its market share since 2010. In the 12 weeks to 26th January 2020, Aldi grew sales by 5.7% and it achieved a 7.9% share of the UK grocery market (Kantar Worldpanel data). By 2025, Aldi will operate over 1,200 stores.  Aldi is attracting hundreds of thousands of new customers every year with its range of exclusive brands, passing low operating costs on to customers in the form of low prices.

The supermarket believes in making every day amazing and that's why every single day Aldi delivers on the best possible value for millions of families throughout the UK and Ireland across everything from award-winning fresh produce to world class gin.

Aldi won't be beaten on price; consistently racks up award after award for quality; treats its suppliers with fairness and respect and recognises the responsibility of supporting valued institutions such as Team GB to demonstrate the importance of health and wellness. That's Aldi. That's everyday amazing. The reason they do this? Because Aldi believes that everyone should have access to fresh, healthy, affordable food…it's a right, not a privilege.

 The company's current achievements and initiatives include:

• Aldi is the UK's lowest priced supermarket. The Grocer's weekly price comparison of 33 supermarket products found that a weekly shop at Aldi was 8.1% cheaper than its nearest competitor (The Grocer – 7th February 2020)
• Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK. 
• Aldi's rates of pay are significantly higher than the Government's National Living Wage and also above the Living Wage Foundation's recommended national rates. Store Assistants receive a minimum hourly rate of £9.40 nationally and £10.90 in London.
• Aldi is the official supermarket partner of Team GB and ensures every member of the team has access to fresh healthy Aldi food via monthly shopping vouchers, and that 1.2 million 5-14 year olds will learn about the benefits of cooking fresh, healthy food via its Get Set to Eat Fresh education initiative. Aldi has been a partner since 2015 and has extended its commitment to the 2024 Olympic games in Paris.
• In June 2019, for the sixth consecutive year, Aldi was ranked the best-performing supermarket for compliance with the Groceries Supply Code of Practice, underlining its commitment to maintaining fair, predictable and sustainable prices within its supply chain.

Full details of Aldi's awards and achievements are detailed at www.aldi.co.uk/awards