Activated charcoal lovers rejoice, the wellness beverage is now available in an affordable sharing size - no more messing around with expensive, tiny shots of the cleansing ingredient.  

Health drinks brand, WOW, has launched the world's first multi-serve bottle of an activated charcoal drink, available from 30th July in selected Co-op stores.

WOW Body Cleanse Drink is a blend of cold-pressed juice and filtered water added to activated charcoal derived from coconut shells. The beverage targets common health concerns faced by many; bloating, over-indulgence and even the common cold. Activated charcoal has been used for centuries to help maintain a healthy digestive tract by removing toxins. When consumed, gas and other impurities in your body are trapped by the charcoal's pores, stopping them from being fully absorbed into the bloodstream. They are then removed naturally from your body.

WOW's activated charcoal is cleanly sourced from coconut shells, not the coal you find on your barbecue. The charcoal becomes activated through a steaming process, creating a densely porous surface. Unlike other similar drinks on the market, WOW Body Cleanse Drink will not burn a hole in your pocket, with the new size available from £3.50

The drink is jet black but the activated charcoal is tasteless. The low calorie drink is available in three flavours, Lemon & Ginger; Raspberry and Lemon & Mint.

The larger bottle will provide three recommended portions (250ml) and once opened must be consumed within two days.

The range also includes an on-the-go size of 250ml, available from £1.89 in selected Waitrose, Sainsbury's and Co-op stores.

Also available...WOW Nutrition Boost Drink

A health drinks brand has proven chia seeds are more than just a fad, two years on from creating Europe's first chia seed based drink. The unique beverages from WOW combine nutritional cold-pressed fruits and vegetables with over 11g of chia seeds, a great source of antioxidants, fibre, iron and calcium.

Chia seeds also provide omega-3 fatty acids, usually found in fish. Research has found that, gram for gram, chia contains eight times more omega-3 than salmon. Positive benefits of omega-3 include reducing cholesterol and heart disease risk, as well as increasing skin, hair and nail health.

A 250ml bottle will provide one of your five-a-day and contains 33% less sugar than other fruit juices. The drinks are available in three flavours, Orange, Mango & Carrot; Apple, Spinach & Kiwi and Watermelon & Pomegranate. WOW Nutrition Boost Drinks are priced at £2.50 and can be found in selected Sainsbury's, Waitrose, Boots, Co-op and many more retailers.  

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Press office: louisa@drinkwow.com

Tel: 07903841913

About WOW

We're all about looking at life with WOW glasses on and making the ordinary extraordinary. We believe in living in the WOW; unlocking life's full potential, igniting your imagination, rising above the mundane and stepping out of your comfort zone. All you have to do is grab it by the bottle.

Why do we spend so much time seeking out unique ingredients? A bit of bother on our end means a bottle-load of really delicious nutrient rich drinks for you. Our drinks include incredible natural ingredients; chia seeds naturally boost omega-3; activated charcoal traps toxins; good bacteria provides goodness for the gut. Everything we make is cold-pressed, to make sure all our drinks truly deliver.

Our WOW Nutrition Boost Drinks are available in 250ml bottles with three blended flavours - Watermelon & Pomegranate; Orange, Carrot & Mango and Apple, Spinach & Kiwi. Small but mighty, chia seeds are a plant-based source of omega-3 and high in fibre; perfect when craving more than just 1 of your 5 a day. Priced at £2.50, UK stockists include Sainsbury's, Waitrose, Co-op, Boots and Ocado. French stockists include Carrefour, Auchan, Franprix, and U Express. The drinks are also sold in national retailers in Austria, Germany, Denmark, Netherlands and Ireland.  

WOW Body Cleanse Drink is a delicious cold-pressed juice and water added to activated charcoal, derived from coconut shells. Great for resetting your body or simply a refreshing pick-me-up you can't put down. WOW Body Cleanse Drinks are available in three flavours; Lemon & Ginger, Lemon & Mint and Raspberry. The drink is also available in two sizes, 250ml and 750ml for sharing. The drinks are currently available at Waitrose and selected Sainsbury's stores priced at £1.89 and in Carrefour in France. From June, WOW 250ml and 750ml will be available in in Co-op.

WOW Good Bacteria Drink, containing live bioactive cultures, is available in three flavours; Raspberry & Apple; Orange & Mango and Cucumber & Lime. Keep your gut happy by nurturing its community of good bacteria known as your 'microbiome'. Once enjoyed, this Good Bacteria Drink will activate and get to work in your gut. The drink comes in 330ml bottles and currently widely stocked in French Carrefour stores. The drink will launch in the UK Summer 2018.

We continuously research and test new ingredients to create drinks that continue to go that extra leap further.

For more information, please visit us at drinkwow.com.