Cranes Ciders arrive in ASDA for national launch!

Homegrown British company, Cranes Drinks is launching into ASDA this summer with their tantalising range of fruit ciders.

Chilled by nature, Cranes Ciders are brewed with the finest Wisconsin cranberries, alongside apples, to deliver a crisp, refreshing range of fruit ciders.

Founded and developed by Twin Brothers Ben and Dan Ritsema, Cranes Ciders are naturally light, with 30% fewer calories compared to brand leaders.

“Consumer tastes are becoming more sophisticated, with a higher demand for quality, ethical and natural ingredient sourcing than ever before. Our fruit ciders fill a gap in the market for an innovative, naturally-light cider, brewed to utilise the pure sweetness of the super-fruits.”

Daniel Ritsema, Co-Founder of Cranes Drinks LTD.

Founded in 2012, Cranes, has been exceptionally well received at events and festivals across the country and is stocked by a host of farm shops, garden centres, bars and pubs across the UK. However, the national launch into over 300 ASDA stores this Summer, is the brands biggest break yet!

“To say we are ecstatic to be launching nationally in ASDA is an understatement! We are absolutely delighted Cranes Ciders will now be available to consumers across the UK.” 

Ben Ritsema, Co-Founder of Cranes Drinks LTD.

Cranes Ciders are currently available in three tantalising flavours; Blueberries & Apples, Cranberries & Limes and Raspberries & Pomegranates and will be stocked in over 300 Asda stores, nationally from June 18th with a RSP of £2.20.

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CRANES DRINKS LTD

Cranes Drinks was developed by co-founders and identical twin brothers Ben and Dan Ritsema in 2012. Within the company's portfolio is a delicious range of refreshing fruit ciders, brewed with the finest cranberries, alongside apples, giving a fresh, crisp taste. Cranes Ciders are naturally light, utilising the sweetness of the fruit and have 30% fewer calories compared to brand leaders. They are currently available in three tantalising flavours; Blueberries & Apples, Cranberries & Limes and Raspberries & Pomegranates and will be stocked in over 300 Asda stores from June 18th. 

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CONTACT INFORMATION

For all media enquiries please contact:

Rachael Kingston, Marketing Manager, Cranes Drinks LTD.

Email. rachael@drinkcranes.co.uk     Phone. +44 (0) 7415 313 668.